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MTV

 

MTV Monday Night Block

 
 

Monday Night Block

Branding

The following is the branding for the shows Awkward, Faking It, Girl Code Live, and Todrick. Each promo, bumper, marketing logo and teaser was hand drawn. Art Directed by Jennifer Roddie.

 
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Mondays Typeface

Type Design

The following was a custom typeface, previously known as my handwriting, developed for the branding of the Monday Night Block. This was used for as the primary typeface and accompanied by custom secondary fonts.

 
 
 

Mondays Music Video

Animation

The following was a music video shot with all of our talent for the Monday Night Block.

 
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Awkward Bumper

Animation

The following was a hand drawn animated Bumper for Awkward.

 
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Girl Code Live Bumper

Animation

The following was a hand drawn animated Bumper for Girl Code Live.

 
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OOH Branding

Print Design

In the weeks leading up to the Monday Night Block I designed billboards for the Viacom office in Times Square.

 

Explore More Projects

Check out some other projects I made at MTV.

 

Catfish Promo

With a budget of $300 dollars and a fast approaching premiere date putting a cat in a mermaid costume underwater was really the only logical choice.

On Mondays

With no budget and a block of shows that needed new branding, Art Director Jennifer Roddie and I took to the different floors of the Viacom building with a series of hoarded props and a camera.

Teen Wolf Promo

Bad Blood will reign this season of Teen Wolf. Assisted Art Director Rebecca Simonwitz in branding season 5 of MTV’s Teen Wolf.